User:Alfredcclaskey
How To Use Adsense To Monetize Your Email List
Adsense is one of the most popular ways to monetize websites. People like it because it's easy to get set up and doesn't need a lot of maintenance. But because it's installed on your website, many people don't consider it for monetizing an email list. There are ways to do this, however - let's look at some of your options.
The most effective way to monetize your email list building with Adsense is to direct your subscribers back to your website, to pages that have Adsense displayed on them. The simplest way to do this is to include a snippet of your article in the email you send to your list, along with a link to read the whole thing on your website.
This offers a few different benefits:
- Your content gives you more leverage. It's still offering valuable content to your subscribers but it's also adding fresh content to your website which will help with your SEO efforts.
- You're training your subscribers to click the links in your messages. Since they need to actually click through to your site to read the content, they get used to doing this. What do you think the effect will be on promos that you send them? They're a lot more likely to click on it!
- You can format your article however you want on your site. It gives you a lot more flexibility than what you can do in an email message, even if it's formatted in HTML.
Another option for monetizing your email build a huge list with Adsense is to include the entire article in the email, but then link to other related articles in the archives on your website.
This is going to more effective if you've got a decent number of pages on your site, but an effective way to help it grow is to archive all your emails on the site as well. Each time you send an email, take that article or other content and post it to your website as well. It won't be long before you've got a nice sized archive that you can refer people to.
Naturally, all the pages in your website's archive will display Adsense.
One of the big advantages of using your email list to direct traffic back to the pages on your site that are displaying Adsense is that you can target the highest paying pages more often.
When you figure out the pages with the highest paying ads, funnel more of your readers to those pages. Whether or not those pages get any traffic from Google is irrelevant - you control your own traffic source (your list).
